Digital printing is the process of printing from digital images on a variety of media. This technology allows for the immediate transfer of images from a digital file to the desired media. It is usually used for professional purposes, but can also be used for small jobs. High-volume or large-format printers are commonly used to print small-run jobs from digital sources.
Digital printing has several advantages over traditional methods, including higher quality, shorter production runs, and greater customization. Unlike traditional printing methods, digital printing does not require the use of metal printing plates or extensive fabric printing processes, so it eliminates the need for these costly processes. It also allows for the production of high-quality prints without the need for screens, which is important for smaller run sizes. Digital printing is also perfect for mass customization, as one repeat of a pattern or multiple color ways can be created in a fraction of the time as traditional printing methods.
Digital printing is also eco-friendly, as it saves on resources by skipping the prepress stages and avoiding the use of film plates and photo chemicals. Digital printing also allows you to print on a variety of materials, including heavy-weight paper, folding cartons, and fabric. T-shirt printing, for example, is a popular application of digital printing. Some printers can even print on linen and polyester.
Commercial digital presses can use liquid or powder ink, and can be larger than home printers. They also have higher resolution and speed, and a greater range of paper options. In contrast to traditional printing processes, digital printing is more cost-effective in small print runs. There is no need to create metal plates in digital printing presses, and the production time is much lower.
Digital printing has a lot of benefits for businesses. Aside from the fact that it produces high-quality prints, it also allows businesses to get a printed proof of the product before it starts. The only drawback of digital printing is that it’s more expensive than offset printing. However, it is more affordable for small-volume printing and is much faster than offset printing.
Another benefit of digital printing is the ability to customize your design. Some printing company in Tacoma have in-house artists that work on customized designs. These artists may meet with you to understand your needs and create a mock-up of your design. Then, you can make any necessary adjustments and send back the final design. Only after you approve the final design will it move forward to the production stage. The final design is then saved in the appropriate resolution and format.
Digital printing is also gaining ground in the packaging industry. Bobst Packaging, a packaging company, has reported that its industry has reached a tipping point. Since more new narrow web digital presses are being installed, the industry is starting to see a surge in digital growth. Analysts predict strong growth in digital corrugated, folding carton, and flexible applications. With the advent of sophisticated software, more of the design, approval, and marketing process can be carried out digitally. This will change the working relationship between brand owners and converters/printers.